Brands Terminates Contract With Pop Star Kris Wu Over Alleged Predatory Behavior

Brands Terminate Contract With Pop Star Kris Wu Over Alleged Predatory Behavior. Find All Details on This Here.

Several brands have terminated their contract with one of the top Chinese Canadian singer-actor Kris Wu. The actor was accused of infidelity and predatory behavior. However, the actor has denied all the allegations made against him.

As per WWD, a young woman claims she'd dated the pop star and accused him of targeting young and sometimes underage females for sex. The girl is rumored to be Kris's former girlfriend, Du Meizhu. To that, Kris responded that the false rumors are being circulated.

Kris Wu faces allegations of  Predatory Behaviour.
Photo Source: CNA Luxury

The Shanghai-based beauty brand Kans was the first to take action against the actor. On Sunday evening, the company announced that they had ended all the contracts signed with Kris Wu. After Kans, multiple other companies came forward and followed the same.

Kris is one of the top brand ambassadors of China. The former K-pop star is the face behind the brands selling luxury cars to household items. According to NME, Porsche, Vatti, and King of Glory also removed social media posts featuring Wu on the same day.

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After the decision of Kans, companies like Liby, Tempo, Vatti, Master Kong, Tuborg Brewery, and Tencent have also decided to terminate all the contracts with Kris. The brand Louis Vuitton temporarily hid all its posts on Weibo but made them public again shortly.

Defending himself, the singer-actor, Kris, wrote, "I didn't respond earlier because I did not want to disrupt the legal process but I didn't imagine that my silence would accelerate this rumourmonger." Furthermore, Kris has also mentioned that he would go to jail willingly if the allegations are proved.

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